Year after year, Broadway at the Beach stands alone as by far the most popular tourist destination in the entire Myrtle Beach area. With its great location, convenient parking and wide range of outstanding activities for visitors of all ages, it’s the perfect place to make magical memories of your own. Welcome to one of the most colorful, relaxed and enjoyable shopping experiences of your life. Stroll around the ever exciting world of Broadway at the Beach and discover shopping treasures all over our entire 350 acre property. Enjoy one-of-a-kind shops and boutiques along with a host of nationally recognized shopping names. One thing’s for sure. You’ll never go hungry at Broadway at the Beach. With an incredible selection of more than twenty inviting restaurants as well as a range of light-bite eateries, Broadway at the Beach makes it easy to find something to satisfy everyone’s appetite. Spectacular attractions are sure to create wide-eyed wonder in kids of all ages at Broadway at the Beach, home to some of the most popular attractions in Myrtle Beach. Let the adventure begin as you zip line across the lake, get lost in a maze made of mirrors and more. Broadway at the Beach is the true entertainment center of Myrtle Beach. Enjoy an outstanding show, get ready for an action packed night along The Avenue or play it by ear and let the good times roll.